Be the business that shows up — everywhere people are searching.
Gone are the days when Google was the only player in town. Sure, they still hold the lion’s share of search traffic — but now people are also asking Siri, Alexa, and ChatGPT for help finding businesses like yours. And with AI-driven tools like Microsoft Copilot, Perplexity, and Google’s own Gemini-powered AI Overview and AI Mode shaping the way people discover answers, recommendations, and services, the game has changed.
The WooWoo WebWorks Approach™
The WooWoo Approach™ to SEO is a human-centered, strategy-first SEO methodology developed by WooWoo WebWorks. It’s designed around how real people search, think, and make decisions — and how a website should guide them toward a meaningful next step.
Rather than focusing on traffic for traffic’s sake, this approach looks at the full journey: being found in the moments that matter, clearly communicating value, and intentionally leading visitors toward the outcomes that actually grow a business — phone calls, inquiry submissions, bookings, and purchases. Every decision is made with the end goal in mind, so visibility turns into action, not just clicks.
From Google to ChatGPT, Siri, and beyond — people are finding local businesses in more ways than ever before.
Even local “near me” searches have expanded — showing up on phones, tablets, smart watches, smart glasses, and even rings. The search landscape is evolving fast.
You need someone who’s not just keeping up — but staying ahead.
Show up where your ideal customers are already looking.
This is the foundation of your online visibility. Traditional SEO helps your business appear in search engines like Google and Bing when people type in relevant keywords related to what you offer — especially when they’re ready to take action.
That includes optimizing your site for both organic search results and the Local Map Pack — that box with nearby businesses, reviews, and directions that pops up when people search “near me.” I make sure your site is fast, mobile-friendly, packed with relevant content, and built in a way that search engines understand and trust.
DIY website tools barely scratch the surface. They don’t handle crawl errors, structured data, mobile performance scores, or indexation issues — and honestly, you shouldn’t have to either. You’ve got better things to do than figure out SEO yourself, like how search engines read your site or where your metadata goes.
That’s where I come in. I know how all that behind-the-scenes stuff works, so you don’t have to. While you’re busy running your business, I’ll make sure your website is doing what it’s supposed to: showing up where it matters and getting in front of the right people.
Not sure what needs attention first?
A structured SEO Audit shows you what’s working, what’s not, and what to prioritize next.
No matter what kind of website you have — artist, service-based, or e-commerce — I know how to get it in front of the right audience. Whether you're booking gigs, selling services, or running an online store, I handle the strategy that gets you seen where it counts. You won’t get a generic plan or some copy-paste checklist. Everything is tailored to your business and built to bring in the kind of traffic that actually turns into paying customers.
Local SEO & Google Business Profile Optimization
Help nearby customers find your business in Google Search and Maps.
Local SEO helps Google understand where your business is located, which areas you serve, what services you provide, and when your business is relevant to someone searching nearby. That matters whether customers visit you at a physical location or you travel to them within a service area — whether you cover a lot of territory or serve just a few hyperlocal neighborhoods.
For businesses with multiple locations or service markets, those signals become even more important. Each market needs enough clear, consistent information for Google to understand where the business is relevant, which services are available there, and which local searches that location or service area should appear for.
Your Google Business Profile plays an important role, but it needs a supporting cast. Your website, business information, service pages, local content, reviews, structured data, and other online signals all help reinforce who you are, what you do, and where you do it.
I look at how those pieces work together — from your Google Business Profile and Maps visibility to the location and service-area signals built into your website. The goal is to create a clear, consistent picture aligned with how Google understands your business’s local relevance, which helps connect you with the searches that matter most.
That can include setting up or optimizing your Google Business Profile, strengthening website content for the areas you serve, improving LocalBusiness schema and other entity signals, reviewing photos and business information, and identifying issues that may be limiting your visibility in the Local Map Pack.
Not showing up in Google Maps the way you should?
A Google Business Profile Audit identifies what may be limiting your local visibility and gives you a clear list of what to improve first.
AEO: Answer Engine Optimization
Be the answer when your ideal customers ask the question.
Today’s consumers aren’t just typing keywords — they’re asking full questions out loud to Siri, Alexa, and Google Assistant. And they expect instant, trustworthy answers from wherever they’re searching. Answer Engine Optimization ensures your business becomes that answer.
I structure your content to align with how people naturally speak and ask questions. Whether someone says, “What veterinary clinics are near me?” or “How do I choose the right contractor for my home renovation”, your site is positioned to show up as a trusted resource.
This goes beyond keyword placement. It’s about understanding the real questions your ideal clients are asking and building your site content to answer them in a clear, credible, and AI-friendly way. I focus on getting your business to show up in the moments that matter — when buying decisions are being made.
Unsure how your business appears in AI tools? Start with an SEO Audit.
GEO: Generative Engine Optimization
Make your business visible in the AI-powered tools people use every day — often without realizing it.
Websites work best when someone’s keeping an eye on them. That’s where I come in.
You’ve probably already seen the effects of GEO without even knowing it. When ChatGPT suggests a product or summarizes “the best local services,” when Google shows an AI Overview above the search results, when Microsoft Copilot pulls in recommendations while you’re writing an email, or when Facebook starts answering questions with AI-generated info — that’s all part of the new search landscape powered by generative engines. Even Amazon is serving AI Overviews to help people compare and choose what to buy faster.
GEO is about making sure your business is part of those early research moments and day-to-day conversations. It’s not just about being on page one anymore — it’s about being in the response when someone asks a tool they trust for advice or insight. Whether someone’s deep-diving into a topic on Perplexity, or asking ChatGPT for “who’s the best personal injury attorney in Nashville?”, I help structure and optimize your content so that your business is seen, recognized, and recommended.
It’s like modern-day subliminal marketing — but smarter, more strategic, and entirely above-board. Because these days, showing up early in the research process means you’re the one they remember when it’s time to buy.
Monthly Support Plans & Setup Costs
SEO isn’t a one-time fix — it’s an ongoing strategy. Getting found online takes more than launching a website. It takes thoughtful setup and ongoing monthly support with consistent upkeep to actually see results — especially now that search is evolving so quickly.
Every project starts with:
An initial setup investment
We’ll lay the groundwork with a customized strategy that fits your business — whether that means building a new website, overhauling your content, or fine-tuning what you already have. This part is foundational: it sets everything else up for long-term success.
Then comes the monthly support
SEO only works if we keep working it. That means regularly adding useful content, adjusting to search trends, and keeping your site in line with how people are actually searching — on Google, through AI tools, and everywhere else.
Getting to the top is hard. Staying there is even harder.
Once your business starts ranking well, that’s when the real work begins. Algorithms shift. Competitors step up. New tools reshape how people search. Consistent monthly work is what protects and strengthens the visibility you’ve earned — and keeps your site from slipping back into the noise.
Professional SEO feels out of reach right now?
If you’ve received a professional SEO proposal that makes sense for your business but the monthly cost is more than you can responsibly justify right now, take a look at the WooWoo WebWorks Professional SEO Access Program. It offers a limited number of qualifying businesses a reduced first-year rate without lowering the professional standard of the work.
